SXSW (FEST) 2014 3/7-16 AUSTIN, TEXAS promoters have announced the death of Amsterdam based MASSIVE MUSIC CREATIVE DIRECTOR STEVEN CRAENMEHR whom was hit on his moped during while a speeding car, (driving the wrong way down a one way street while chased by police) plowed through temporary barricades and a blocked street of concert goers/ pedestrians killing two and injuring 23.
The accident happened just a outside club MOHAWK and just a few blocks from RED 7 where the BROOKLYN VEGAN had a showcase.
The suspected driver of the accident at SXSW FEST 2014 Fest, (RASHEED OWENS, 21 year old male), jumped out of his car and fled until police chased him down, and tasered him. The suspect in the driver/pedestrian vehicular homicide incident has been charged with two counts of capital murder. Rumors the driver was drunk are being investigated.
SXSW (FEST) 2014 set to take place 3/7-16 AUSTIN, TEXAS (in multiple venues throughout the city) features film, interactive, guest speakers, and bands/ artists performing in all genres of music.
ITP V.014 EDITORS NOTE: MASSIVE MUSIC should NOT be confused with MASSIVE MUSIC POLAND (EXTREME METAL BOOKING) as as far as I know, those are two different booking and talent agencies.
http://massivemusic.com/
http://abcnews.go.com/US/police-id-suspect-plowed-sxsw-crowd-killing/story?id=22891689
MassiveMusic produces and composes music for the worlds of advertising, broadcast design, interactive, gaming and film. We also develop music strategies for global brands, provide music search and licensing services, create innovative music activations, scout new talent - and throw a mean party every once in a while. Our passion for music has not only ensured an award-winning reputation - but makes it so much easier to jump out of bed each morning.
MassiveMusic was founded in Amsterdam in 2000 - a time before the ubiquity of YouTube, OneDirection and the use of the colour orange. The company is proud to have sprinkled its melodic magic on many of the world’s biggest brands such as Adidas, Audi, Coca-Cola, EA Sports, Nike, Heineken, Sony and Volkswagen.
FROM MASSIVE MUSIC:
It is with great sadness that we announce the sudden passing of our close friend and colleague Steven Craenmehr, 35, on March 13th, 2014 at SXSW. During the 8 years that Steven worked for MassiveMusic, we got to know him as an unstoppable force, full of life, love and laughter. This is an irreplaceable loss for the MassiveMusic family and we are grateful for the years we spent with him. Our thoughts are with Steven's family and friends.
VIDEO BELOW: SXSW ACCIDENT NEWS COVERAGE (COURTESY OF ABC NEWS):
ABC Entertainment News | ABC Business News Thanks-Stay Metal, Stay Brutal-\m/ -l- R.I.P.